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5 Top Tips When Designing Your Bag.

5 Top Tips When Designing Your Bag

5 Top Tips When Designing Your Bag. Printed bags are an excellent way to promote your favorite brands and businesses while also reducing your reliance on plastic carrier bags.

As more of us become more environmentally conscious, reusable printed cotton bags are coming in handy for carrying shopping and helping us to reduce the damage we are causing to our environment.

These bags make great promotional tools for businesses in all sectors – they can be gifted to customers, or they can be purchased to promote businesses or brands on a day-to-day basis.

1.Type of bag 

There are a few things you’ll need to consider when choosing a reusable bag to promote your business. Firstly, think about the type of bag you will use for your design.

If you are creating a bag for everyday use, that can fit a small amount of shopping in, a cotton bag is one of the most popular designs and one you will be most familiar with seeing in a tote bag.

However, if you are designing a bag that is made for larger contents, you should choose a gusseted bag. These bags feature a fold, which means there is more room for belongings and shopping to be carried easily.

Another thing to keep in mind is the printing process. If you want to have your logo printed on the bags, make sure to choose a printing method that will be durable and long-lasting. Screen printing or heat transfer printing are both good options.

Finally, don’t forget to think about the cost of the bags. You’ll want to find a balance between quality and price so that you can get the best value for your money.

2.Type of fabric 

Once you have chosen the type of bag you would like to use, you should also think about the material. Cotton bags are some of the most popular – they are strong, and 100% recyclable so great for reusing.

Canvas bags are also environmentally friendly, and they are strong, so they won’t be likely to break on the way home from the supermarket!

Jute bags are larger than your cotton and canvas totes, they are reusable and sturdy but still attractive. Once you’ve chosen the characteristics of your bag, it’s time to choose the design!


The colors you choose for your promotional bags should be a reflection of your business. If there’s a color that immediately comes to mind when you think of your brand, consider using it as the base for your design.

However, keep in mind that the bag should also be appealing to customers so they’ll want to use it regularly to help spread the word about your business.

When thinking about how to make your bag stand out, consider the colors in your logo and choose a contrasting shade for the bag itself. You want your logo to be visible and not lost in a sea of sameness.


You should have your logo front and centre on your new printed bag to help customers promote your company with pride.

Make sure it is large enough and featured on the front of the bag so that it doesn’t fade into the background. Design a simple, but effective logo that represents your brand if you don’t already have one.


When you’re happy with your design, review your overall color scheme, material, and the overall look of the bag to make sure it’s appealing to customers. You want them to like your new totes so they’ll reuse them often.

Once you’re satisfied with your design, you can create a few variations of the initial piece so customers have a choice. You could even make them collectable.

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